We help you multiple the Results
your Sales Leaders and Sales Teams are achieving.

We help you build a Coaching Culture that will accelerate your sales,
retain your top talent, and increase revenue.

Jaime McGrane has worked with Sales Leaders and their Teams for over 15 years - in both Tech multinationals and European organisations - to successfully train, coach and mentor them.

He has developed sales leaders in Tech, Fintech, Finance, Professional Services, and Public Sector to achieve higher sales results and to lead their teams with excellence.

He coaches Sales Leaders and CROs to successfully deliver on their strategy, and solve the problems that arise with leading & scaling a sales organisation.

Jaime's ability to specifically diagnose where the gaps are in sales performance and sales leader's skills, allows his Coaching and Leadership Programmes to deliver the highest value & ROI - in improved selling skills, higher revenues, stronger team culture, and retention of top talent.

AI and its adoption into the sales leaders strategy is a key consideration in B2B selling. Jaime helps his clients to develop their AI strategy, that focuses on identifying sales skills gaps and improving each rep's sales performance.

Would you like a free consultation to audit your sales team's Performance Gaps and learn how to improve their results?

Our Most Popular Programmes for Sales Leaders & CROs

Sales Leader Accelerator

Developing your leadership skillset and leading with a Coaching style is essential to becoming a consistently successful Sales Leader. 

Knowing how to manage change in your sales team & organisation is critical skill for sales leaders.

Building Trust within your sales team is an essential ingredient to encourage them to mentor each other & share best practices. The sales leaders role in creating that Trust is pivotal.

Coaching Skills for Sales Leaders

Effective Coaching skills is a must-have for sales leaders who wish to increase the performance and ongoing development of their sales team.

Coaching your sales team regularly will not only assist in improving their sales effectiveness but will support creating a Coaching Culture - where feedback is welcomed and the focus is on developing your team's highest potential.

Front Line & Middle Manager
1 to 1 Coaching

Individual coaching for Frontline and Middle Managers focuses on in-depth reflection on a challenge, goal, strategy decision, or dilemma.

Coaching will also support resolving problems & gaining clarity on your goals, so you can accelerate the execution of your sales strategy.

Coaching supercharges the achievement of your business goals and career vision, by transforming the way you think, plan, behave and act.

Senior Sales Executive / CRO Coaching Programme

Only for Senior Sales Leaders & CROs, this Coaching Programme allows you to deeply reflect on your most important priorities & challenges and work on the key strategies to support their realisation and resolution.

Our coaches will expertly guide you throughout this 6 month Programme to realise deep value for your personal and professional goals.

Sales Team Motivation and Team Culture

Managing sales teams and performance management is a challenge for leaders, especially in a hybrid working environment.

Knowing how to successfully manage, motivate and lead a distributed team, improves both their engagement, collaboration and productivity. If you want a healthy culture, you need an engaged team.

Strengths Profiling for Sales Teams

The Clifton Strengths Profiling assessment allows for a deep understanding of you & your sales team's 34 Strengths, including your Top 5.

Awareness of your & your team's Core Strengths provides you the opportunity to plan with specific intent for greater impact and effectiveness, when you are coaching and developing them for their sales and career success.

Founder of McGrane Associates

Why Choose Us

  • We have held leadership positions in Irish and Global Organisations ourselves so know both the challenges, and also what it takes, to be a successful leader

  • We are highly experienced and professionally qualified Leadership and Executive & Business Coaches

  • Our Training Program facilitators have 15+ years experience in delivering the highest quality Leadership Programmes

  • We have experience in supporting Leaders in both the Private and Public sector

  • We support clients in Ireland, UK, Europe and the USA. This international experience further broadens and deepens our perspective in serving our new & existing clients

What Sales & GTM Leaders Say about Us

Would you like a complimentary audit on your Team's Performance Gaps?
We will supply you with a detailed report on what is blocking your team from higher results and include a tailored set of solutions.

Front Line Sales Leader Programmes

Sales Leaders not only have to lead teams but are accountable for the sales growth of the overall Business. 

We have extensive experience in collaborating with, training, and coaching new sales leaders. We know your needs and challenges, as you move from owning a sales quota to owning it for an entire team. 

As a new sales leader we will teach you with the most effective methods & skills to increase the velocity of your Leadership and demonstrate how these will drive your teams development, productivity, and revenue outcomes. 

Our Core Programmes for Front Line Sales Leaders

New Sales Manager

Starting out as a new sales manager can be daunting, as the inherent expectation is for them to be successful quickly.

We show first time sales managers the skills they need for success and how to get a fast start in their new role - in engaging, motivating and leading their team.

The New Sales Manager Programme is also suitable for those who are planning their next career move from an Account Executive closing role into Sales Management.

Sales Leader Accelerator

Sales leaders need to deliver consistent positive outcomes, just as other functional leaders do. 

However, due to the constant pressure to 'hit their Quota', sales leaders may not always have the opportunity to develop the suite of skills they need to strategically scale their sales function, and so struggle when challenges inevitably arise.

The Sales Leader Accelerator Programme will show sales leaders how to elevate their Leadership Effectiveness with immediate and lasting results.

Sales Leader Coaching Skills

As a leader of a sales team and accountable for the sales quota, have you ever had inconsistent or low performance from your team?

Are your team fully engaged with you and your customers? Are they motivated to stretch themselves to achieve above their target, or even to hit 100%?

Do you know how to develop your team to become better sales executives?

The Sales Leader Coaching Skills Programme provides a clear methodology and practical toolkit for consistently improving the performance of sales teams. 

Need something more bespoke to your Leaders needs and challenges?
We will design that for you.
Let's talk !

We help Accelerate Your
Sales Performance

Consistent Sales Performance is achieved by sales leaders continually developing their Capability and using that to achieve better Business Outcomes

What Outcomes?

* Higher Engagement & Collaboration of leaders with their Teams

* Higher Self-Awareness to support their leadership style

* Higher Performance of sales leaders on a consistent basis

* Higher KPI and Revenue results

We will support accelerating your business performance by firstly  understanding your sales leaders needs, challenges, & goals.

Then we will collaborate with you to design a set of initiatives that will enhance their Capability and Effectiveness.

Our Mission

Everything we do at McGrane Associates is about Performance Acceleration.

We support the enhancement of Capability & Performance for CROs, Sales Leaders, and their Teams.

We help to accelerate business growth by identifying obstacles that are preventing sales leaders from being more effective, and design solutions to overcome them.

We develop the Sales Leadership Team to Lead with Excellence, & teach practical effective methods to increase the active Engagement and Performance of their teams.

Let us help you reach your potential as a sales leader and achieve the aspirations you have for your Sales Organisation.

Contact Jaime below to start the conversation.